What this means in real training
Start with the target muscle
A good exercise should let the target muscle do most of the relevant work.
That sounds obvious until a movement is limited by balance, grip, bracing, skill, or another muscle before the target area gets enough hard work.
If a lat exercise mostly turns into lower-back fatigue, or a chest exercise mostly irritates the shoulders, the exercise may be bad for that lifter even if someone else loves it.
Stability is not cheating
Stable machines, cables, benches, and supported positions can be excellent hypertrophy tools because they let effort go toward the target muscle instead of staying upright.
Free weights are still useful, especially when the movement fits well and progression is clear.
The question is not machine versus barbell. The question is whether the setup lets you train the intended muscle hard and repeat the performance next week.
Use a range you can own
Range of motion matters because it changes what tissue is loaded and where the hard part of the lift happens.
A useful range is controlled, repeatable, and appropriate for the joint and muscle being trained.
Longer or fuller ranges often make sense, but maximal range is not automatically better when it turns into pain, sloppy positioning, or a different exercise.
Progression beats novelty
A hypertrophy exercise should give you a way to add reps, load, range, control, or quality over time.
If the setup changes every week because the movement is awkward or hard to standardize, it becomes difficult to know whether the muscle is progressing.
Novel exercises can be useful, but novelty alone is a terrible selection rule.
Count the fatigue cost
Some exercises create a lot of systemic fatigue for the amount of target-muscle work they provide.
That is not automatically bad. Heavy compounds can be valuable. But if one movement ruins the rest of the session or week, it has to earn that cost.
Hypertrophy programming is full of tradeoffs: the best choice is often the movement that gives enough stimulus while leaving you able to train again.